Curling continues to provide huge numbers for TSN, putting it on the same level as the network’s coverage of CFL and NHL.
This year’s Brier final between Ontario and Alberta drew an audience of 1,135,000, just ahead of the women’s final. I actually would have expected a slightly larger audience considering a team from audience-rich Ontario was in the mix.
The preview show (which was very well done, I thought), had an audience of 408,000, also a solid number.
The bronze medal game had 330,000 viewers, which is large considering it was on TSN2, the network that doesn’t have nearly the reach of TSN. The women’s bronze game picked up 630,000 but it was on the main network.